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Serrano Hotel, San Francisco, United States

by Gaycation Magazine
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Serrano Hotel, San Francisco

The “City by the Bay” is one of the world’s most panoramic, open and vibrant, attracting millions of tourists each year. Gay San Francisco is absolutely integral to that well-deserved reputation, integrated into every aspect of the city’s life, from nightlife to politics to fashion to construction. And gay life is hardly limited geographically to the Castro; you’ll find gay people everywhere. Gay bars, restaurants, and business are sprinkled through many of the city’s neighborhoods. Whereas once the Castro was dominated by middle-class white men, today it is every bit as Latin, Asian and even African-American. The transgender community has a special place here, and difference is honored as perhaps nowhere and no time else. It’s the special kind of place where a queer Silicon Valley billionaire and a recent gay immigrant with little more than a job, might socialize in the same bar and think nothing of the difference. Truly San Francisco earns its reputation as the cool, gay city of love.

Hotel Lobby

Serrano Hotel is a one-of-a-kind gay-friendly downtown San Francisco hotel. Centered in the Theater District, this boutique hotel embodies the energy and fun of the city, past and present. The old-world glamour of this historic building seamlessly blends with stylish comfort and warm Kimpton Hotels hospitality for a San Francisco stay that might even tempt you to return so frequently that you find yourself living here.

Period Furnishings Everywhere

Enter the lobby and step into another world. This is a timeless San Francisco luxury hotel. The drama of the theater is here, along with a playful spirit and welcoming staff. Serrano Hotel presents classic San Francisco accommodations, with each room and suite possessed of style. At once colorful and sophisticated, the 236 guestrooms and suites offer a luxurious residential feel and historic elegance. Large windows offer plenty of natural light and plush bedding beckons.

Room Amenities:

  • Wireless high-speed Internet access, complimentary to Kimpton InTouch members
  • Complimentary morning coffee and tea service in our lobby
  • Honor bar featuring gourmet and organic treats
  • 24-hour room service provided by our outstanding Jasper’s Corner Tap & Kitchen
  • Flat screen TV with on-demand movies and on-demand games
  • Luxury bath amenities
  • Complimentary overnight shoeshine
  • “Forgot It? We’ve Got It!” essential travel items
  • “Mind. Body. Spa.” features in-room spa services, the Yoga channel on every TV and complimentary yoga accessories to use during your stay
  • Pet-friendly services and amenities
  • Amenities of home including iron and ironing board, hairdryer and make-up mirrors

Serrano Hotel Accommodations:
Queen Room:
This 240 sq ft guestroom with city views has a queen bed and includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, Aveda bath amenities, flat panel TVs with on-demand videos and Nintendo. Enjoy a large working desk and ergonomic chair with wireless capabilities.
Queen Deluxe Room:
This 260 sq ft guestroom with city views offers a luxurious queen bed and includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, Aveda bath amenities, flat panel TVs with on-demand videos and Nintendo. Enjoy a large working desk and ergonomic chair with wireless capabilities.


King Deluxe Room:
This 260 sq ft guestroom with a king bed includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, Aveda bath amenities, flat panel TVs with on-demand videos and Nintendo. Enjoy a large working desk and ergonomic chair with wireless capabilities.
Double Double Deluxe Room:
This 260 sq ft guestroom with city views features two double beds and includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, Aveda bath amenities, flat panel TVs with on-demand videos and Nintendo. Also includes a large working desk and ergonomic chair with wireless capabilities.
Executive Suite:
Enjoy full city views in your own 490 sq ft studio suite with a king bedded room and queen sleeper sofa in a sitting area separated by a curtain. Some Executive Suite bathrooms feature Jacuzzi jet tubs and granite floors. The room includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, flat panel TVs with on-demand videos, Nintendo and a working desk with ergonomic chair.
Luxury Suite:
This 510 sq ft suite with fantastic city views has a king bedded room and features a separate sitting area with queen sleeper sofa. The room includes iHome, Frette linens, gourmet treats in the fully stocked honor bar, Aveda bath amenities, flat panel TVs with On-Demand videos and Nintendo. Working desk and ergonomic chair with wireless capabilities.


Wicked Suite:
Escape to the Land of Oz in the Serrano Hotel’s “Wicked Suite”—where Glenda will help you get ready in her Jacuzzi bathroom and Elphaba will ensure that you get a good night’s sleep by hovering over your wickedly luxurious, king-size bed. This suite has sweeping views of the theater district and San Francisco. Decorated in signature purple and greens the Serrano Wicked Suite is a perfect way to celebrate all that is “Wicked!”

Getting off the beaten path and discovering hidden gems is one of the wonders of travel. But how do you find those special places? Ask a local. Serrano Hotel helps you make the most of your San Francisco stay by sharing the staff’s favorite picks and insider tips—just ask!

This historic property and excellent location will ensure your visit to San Francisco is the perfect gay-getaway filled with great memories.

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